Brand

Happened to watch the recent advertisement of Godrej Cinthol on Tv. My peeve has always been that Godrej manufactures some mind blowing products, but hardly advertises it.

But come to think of it, its products sell for itself. Godrej Cupboards, Godrej Locks, Godrej office furniture. They are pioneers. Even if one buys any other companies products the first brand that comes to mind is Godrej.

There are many other such products, where you hardly see the advertise, but the product sells on its own. Take the case of Parle G biscuits. When was the last time one saw an advt for Parle G Glucose biscuit?

Or Natraj Pencils, so much competition in the market, but Natraj is still Champion without much advertising.

Ask any office what they use as whitening ink, and they will name Kores.

Dalda Ghee…needs no advertisement…when it comes to Ghee…it is Dalda.

Other than Amul hoardings, one hardly sees much advertise by it, but when it comes to butter its always Amul Butter

These and many other products over the years have built their brands through their quality products and customer satisfaction.

Kudos to them!!

P.S Not a single brand has paid me for endorsing them out here ;)